There isn’t just one color for 2026: 7 “official” favorites and how to find yours in Latvia
If you’re looking for a single answer to “what is the color of 2026?”, I have both good and interesting news: The color of 2026 is actually a whole “club”.
Different brands and trend sources choose their own color of the year — and together they show the overall mood: more calm backgrounds, more depth in accents, and less “visual noise”.
2026 Color Palette
* Colors on screen are approximate. Use official color samples for exact matching.
Short answer: what is the color of 2026?
There is no single universal “color of 2026” - there are several authoritative announcements. The most frequently mentioned choices right now are:
- Pantone: PANTONE 11-4201 Cloud Dancer.[1][2]
- Sherwin-Williams: Universal Khaki (SW 6150).[3][4]
- Benjamin Moore: Silhouette (AF-655).[5][6]
- AkzoNobel/Dulux 2026 direction: Free Groove, Mellow Flow and Slow Swing (three blue tones within one theme).[7][8][9]
- Behr: Hidden Gem (N430-6A).[10][11]
- Etsy: Patina Blue (trend color; no universal color system code).[12]
- WGSN/Coloro: Transformative Teal (Coloro 092-37-14).[13][14][15]
Why the “calm + depth” direction? Pantone frames their choice as a symbol of calm influence and quiet reflection (rather than a loud “statement”).[2] Etsy bases its color on platform search data and describes it as inspired by copper aging (patina) — they even note that searches for “blue copper” have grown more than threefold.[12]
Comparison: main “color of 2026” announcements in one table
| Brand / source | Color of 2026 | Code / identifier | How they describe it (briefly) | Announcement date |
|---|---|---|---|---|
| Pantone | Cloud Dancer | PANTONE 11-4201 | A white tone as a calm, neutral background and a “clean slate” feeling | 2025-11-25[1] |
| Sherwin-Williams | Universal Khaki | SW 6150 | An earthy, warm neutral for long-term compatibility | 2025-09-24[3] |
| Benjamin Moore | Silhouette | AF-655 | A deep, nuanced tone that works as both background and accent | 2025-10-16[5] |
| Dulux / Akzo | Free Groove, Mellow Flow, Slow Swing | No single code | Three blue tones within one theme (“Rhythm of Blues”) | 2025-09-10[7] |
| Behr | Hidden Gem | N430-6A | “Smoky jade” — a bluish-green tone with a mysterious mood | 2025-07-30[10] |
| Etsy | Patina Blue | No code (trend color) | Inspired by copper patina; increase in “blue copper” searches | 2025-12-10[12] |
| WGSN / Coloro | Transformative Teal | Coloro 092-37-14 | A blue-green tone highlighted as a predicted “Colour of the Year 2026” | 2024-09[14] |
Why does the “color of 2026” matter at all?
“Color of the Year” is not a rule. It’s a signal — what a particular brand or trend source wants to highlight right now. The result: the color of 2026 more often means “a direction” rather than “one correct color”.
Note on sources: In this article I reference official pages and industry sources. If an official page has access restrictions, I include an alternative summary from a recognized industry publication in “Sources”.[15]
What this means in Latvia: “pretty” isn’t enough — it must be usable
Color in real life always looks different than in a catalog or on screen — especially when lighting and material change. So the safest way to use 2026 color ideas is:the light neutral as a background (e.g., Cloud Dancer) + one deeper accent (teal, blue tones or smoky jade).
If you have your own shop, brand or handmade business, imagine these colors as tools: some help create cleanliness and trust, others — mood and a premium feel.
Practical guide: how to use the color of 2026
1) In clothing: a safe “looks expensive” effect
- Cloud Dancer (white): use as a “luxury base” — shirt, top, sweater or tone-on-tone outfit. Tip: choose textured fabrics (knit, linen) so the white doesn’t look flat.
- Blue tones: work well in a coat, vest, scarf or jeans — depth without extra detail.
- Teal / smoky jade: easy to include in accessories (bag, hat, shoes).
- Patina Blue: if you like vintage, this tone naturally pairs with metals.
2) At home: 70/20/10 rule
- 70% — background (walls, large textiles): the light neutral.
- 20% — “bridge” (wood, sand tones, warm greys, khaki): Universal Khaki fits here.
- 10% — accent (cushions, one wall, a vase): teal, blue tones, smoky jade or Patina Blue.
If you’re looking for specific materials, visit Šarlotes audumos and open the “Fabrics” or “Collections” section.
3) Crafts and handmade
- Knitting and crochet: teal and Patina Blue type shades in yarn look especially lively.
- Quilting / patchwork: the light neutral as a “breathing space” between patterns.
- Bag making: smoky jade (Hidden Gem) gives a “luxury” vibe with dark hardware.
In our Crafts section you’ll find materials for 2026-inspired crafts.
4) Marketing visuals
- Light neutral as a background for product photos.
- Teal / blue accents: on buttons, header bars and banners.
- “Patina” story: for vintage and handcrafted products.
Color combinations: 7 coordinated pairs
- Cloud Dancer + graphite grey — clean contrast.
- Cloud Dancer + natural oak / linen — soft, calm set.
- Universal Khaki + creamy white — warm and grounded.
- Silhouette + dusty pink — depth + softness.
- Transformative Teal + sand tone — fresh but mature.
- Hidden Gem + black / dark metal — a premium feel.
- Patina Blue + copper / brass — warm metals help the tone “pop”.
Mini test (30 seconds): which is “yours”?
- If you want everything to look clean and “tidy” — Cloud Dancer.
- If you want warm stability — Universal Khaki.
- If you like depth and a bit of drama — Silhouette or blue tones.
- If you want modern freshness — Transformative Teal.
- If you love vintage and patina — Patina Blue.
- If you want mystery and elegance — Hidden Gem.
Frequently asked questions
What is Pantone’s 2026 color?
Pantone’s 2026 color is Cloud Dancer, code PANTONE 11-4201.[1][2]
Is there one “official” 2026 color for the whole world?
No — the “color of 2026” is a collection of several authoritative choices. Pantone names one tone,[1] AkzoNobel/Dulux highlights three tones within one theme,[7] while Etsy and WGSN/Coloro rely on different methodologies.[12][14][15]
What is Etsy’s 2026 color and why?
Etsy’s 2026 color is Patina Blue.[12] Etsy links it to copper patina (the beauty of material aging).
What is Behr’s 2026 color?
Behr’s 2026 color is Hidden Gem with code N430-6A.[10][11]
What is WGSN/Coloro’s 2026 color?
WGSN/Coloro’s 2026 tone is Transformative Teal with code Coloro 092-37-14.[13][14][15]
Why does the 2026 color in store “look different” than in real life?
Screens vary, and material changes perception. The safest route: order a sample (fabric/yarn) or make a small test piece and view it in daylight.
What to do now: quick action plan
- Choose one “base” (light neutral) and one accent (blue/teal/Patina Blue/Hidden Gem).
- Try it on a small scale: one photo series, a banner or a craft project.
- Add a story: why this tone — people remember that.
Get inspired for new projects
Check matching fabrics and materials in our collections.
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